{"title":"Lips","description":"\u003ch1\u003e\u003cstrong\u003eLips for a harmonious look\u003c\/strong\u003e\u003c\/h1\u003e\n\u003ch2\u003e\u003cstrong\u003eColour, definition and care in perfect balance\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eBeautiful lips are created through the perfect balance of colour, definition and care.\u003cbr\u003eThe \u003cstrong\u003elip products by MALU WILZ\u003c\/strong\u003e combine quality, natural-looking finishes and professional expertise – for women and men 40+ who value comfortable wear, smooth textures and polished results.\u003cbr\u003eWhether subtle for everyday wear or more expressive for the evening: here you’ll find everything for beautifully cared-for lips that feel as good as they look.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003e\u003cstrong\u003eEverything for your lips – at a glance\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eLipsticks\u003c\/strong\u003e\u003cbr\u003eFrom glossy and effortless to classic satin finishes and long-lasting matte fluids. For every occasion and every desired look.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLip Liners\u003c\/strong\u003e\u003cbr\u003eTransparent formulas to prevent feathering or pigmented liners for precise definition and extra hold. They enhance the lip shape and extend colour wear.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLip Gloss\u003c\/strong\u003e\u003cbr\u003eHigh-shine gloss with a plumping effect for visibly fuller, smoother-looking lips – comfortable and non-sticky.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLip Care\u003c\/strong\u003e\u003cbr\u003eOils, balms and serums with nourishing ingredients, delicate pH-adaptive colour and smoothing comfort for soft, healthy-looking lips.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003e\u003cstrong\u003eGlossy, satin or matte – your look in seconds\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003eWhether you prefer intense shine, naturally satin lips or ultra-matte finishes:\u003cbr\u003eChoose the finish that matches your mood and occasion. Lip liners keep colour exactly where it belongs, while glosses and care products provide hydration and comfort. The result is a lip look that not only looks beautiful, but also feels comfortable throughout the day.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003e\u003cstrong\u003eYour benefits with MALU WILZ lip products\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCare \u0026amp; colour:\u003c\/strong\u003e selected oils, waxes and active ingredients for smooth, comfortable lips\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eVersatile finishes:\u003c\/strong\u003e glossy, satin-natural or long-lasting matte\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003ePrecise definition:\u003c\/strong\u003e lip liners help prevent feathering and create clear contours\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003ePerfect for everyday wear:\u003c\/strong\u003e easy application, comfortable feel and ideal for on-the-go touch-ups\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eDermatologically tested \u0026amp; consciously formulated\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003e\u003cstrong\u003eApplication – how to create the perfect lip look\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eNourish or gently exfoliate the lips first\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eIf desired, define the lip contour with a \u003cstrong\u003eLip Liner\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eChoose your finish:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eGlossy for volume and freshness\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eCreamy-satin for everyday wear\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eMatte for expressive statement looks\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eFor longer wear: apply Lip Liner all over the lips as a base and layer lipstick on top\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eOn the go: refresh gloss or serum by applying a touch to the centre of the lips\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","products":[{"product_id":"hydra-lip-gloss","title":"HYDRA LIP GLOSS","description":"Rich care, plump shine – in just one application! HYDRA LIP GLOSS provides intensive moisture, visually plumps lips, and leaves a sophisticated, glossy look. The rich, non-sticky texture ensures a comfortable feel, while valuable active ingredients keep lips supple. \n\nThe innovative formula with Hyaluronic Filling Spheres, Marine Filling Spheres, and Blue Seakale promotes moisture retention, supports skin elasticity, and protects against free radicals. Thanks to the ergonomic applicator, application is effortless and precise – for full, cared-for lips with a silky shine.","brand":"MALUWILZ","offers":[{"title":"04 - Sparkling Nude","offer_id":52979233390932,"sku":"000000000000292100","price":15.9,"currency_code":"EUR","in_stock":true},{"title":"16 - Modern Rose","offer_id":52979239256404,"sku":"000000000000292102","price":15.9,"currency_code":"EUR","in_stock":true},{"title":"06 - Natural Mauve","offer_id":52979239289172,"sku":"000000000000292101","price":15.9,"currency_code":"EUR","in_stock":true},{"title":"07 - Antique Mauve","offer_id":55959473357140,"sku":"000000000000292859","price":15.9,"currency_code":"EUR","in_stock":false},{"title":"30 - Cayenne Crush","offer_id":55959488463188,"sku":"000000000000292861","price":15.9,"currency_code":"EUR","in_stock":false},{"title":"10 - Teddy Brown","offer_id":55959502061908,"sku":"000000000000292860","price":15.9,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0913\/4397\/8836\/files\/15f985e69f3d2767ceb0ad7d40c2509cad60c9dc_292102_img_product_b6aa5993-e55f-488a-9e72-c33025cd1eca.jpg?v=1766011676"},{"product_id":"super-stay-lip-fluid","title":"SUPER STAY LIP FLUID","description":"Rich color, perfectly matte, all day long! With SUPER STAY LIP FLUID, you can highlight your lips – without smudging or settling. The innovative, gel-like texture glides effortlessly onto the lips, dries quickly, and leaves an even, ultra-matte finish. \n\nThe fine pigments ensure intense, even color that lasts. Thanks to the extremely long-lasting formula, your look will stay flawless for up to 6 hours. The angled applicator adapts perfectly to the shape of your lips and allows for precise application.","brand":"MALUWILZ","offers":[{"title":"07 - dark berry","offer_id":52979811090772,"sku":"000000000000269642","price":17.5,"currency_code":"EUR","in_stock":true},{"title":"04 - coral red","offer_id":52979812925780,"sku":"000000000000269639","price":17.5,"currency_code":"EUR","in_stock":true},{"title":"06 - real red","offer_id":52979813286228,"sku":"000000000000269641","price":17.5,"currency_code":"EUR","in_stock":true},{"title":"03 - raspberry red","offer_id":52979813351764,"sku":"000000000000269638","price":17.5,"currency_code":"EUR","in_stock":true},{"title":"01 - purple nude","offer_id":55959039476052,"sku":"000000000000269636","price":17.5,"currency_code":"EUR","in_stock":false},{"title":"05 - bright pink","offer_id":55959279305044,"sku":"000000000000269640","price":17.5,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0913\/4397\/8836\/files\/f0034dc386a4accd34b9a60e368c71a9da586460_269641_img_product_4e745aa9-41ab-4d8d-827c-fd73952d121c.jpg?v=1766131728"},{"product_id":"natural-glow-lip-oil","title":"NATURAL GLOW LIP OIL","description":"The NATURAL GLOW LIP OIL pampers your lips with a special combination of apricot kernel, peach kernel, and grape seed oils. These precious oils provide intensive moisture, nourish the lips, and protect them from external influences. The glossy texture provides an instant burst of freshness and leaves your lips looking healthy and radiant. \n\nThe pH-reactive formula of the LIP OIL adapts to your individual skin type, creating a delicate pink shade that varies according to your lip care needs. Thanks to the combination of nourishing oils such as apricot kernel and grape seed oil, known for their anti-inflammatory and antioxidant properties, your lips are not only moisturized but also kept soft and supple.","brand":"MALUWILZ","offers":[{"title":"NATURAL GLOW LIP OIL","offer_id":52979854180692,"sku":"000000000000292108","price":13.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0913\/4397\/8836\/files\/2c4e9f2a7cdaba5bac7ccb5339ac05d79a0e13c9_292108_img_product.jpg?v=1766134564"},{"product_id":"natural-glow-lip-balm-special-edition","title":"NATURAL GLOW LIP BALM SPECIAL EDITION","description":"For lips that look as if they've been kissed by the sun. The NATURAL GLOW LIP BALM \"TOUCHED BY THE SUN\" is more than just a lip balm – it combines intensive care with a touch of color that adapts individually to your lip color. Ideal for summer, perfect for every day, and a must-have for anyone who wants naturally cared for and fresh lips. \n\nThe nourishing formula with apricot kernel oil, castor oil, and castor oil protects your lips from drying out and makes them noticeably softer. Delicate color pigments react to the natural pH of your lips and conjure up a personalized shade – from soft pink to warm pink or orange tones. The NATURAL GLOW LIP BALM leaves a shiny satin finish, has a plumping effect, and gives your lips a refreshing feeling – thanks to its delicate spearmint aroma. The non-sticky texture is comfortable to wear and ideal for on the go or daily use. \nIt is also ideally tolerated by sensitive skin. Two summery color variations let your lips subtly glow – with natural radiance and a touch of freshness.","brand":"MALUWILZ","offers":[{"title":"02 - Devil Red","offer_id":53096278491476,"sku":"000000000000291865","price":14.0,"currency_code":"EUR","in_stock":true},{"title":"06 - Flame","offer_id":53096283111764,"sku":"000000000000291866","price":14.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0913\/4397\/8836\/files\/45ddb408e0ac855c6ee68b84b9444e1d7d913efe_291865_img_product.jpg?v=1766012565"},{"product_id":"classic-lipstick","title":"CLASSIC LIPSTICK","description":"Radiant color, silky shine, and well-groomed lips – in just one application! The CLASSIC LIPSTICK combines intense color with a nourishing texture that keeps your lips supple. The creamy formula provides a velvety soft feel and a glossy, natural finish. The combination of natural ingredients and bold color instantly makes your lips radiant and leaves a well-groomed impression. \n\nThe CLASSIC LIPSTICK contains moisturizing oil that keeps your lips supple all day without drying them out. With its medium coverage, the lipstick provides rich color that fades evenly and lasts a long time. Thanks to the special formula with 100% natural candelilla wax and nourishing triglycerides, it not only offers a comfortable fit but also glides effortlessly over the lips. Choose from a variety of shades that flatter every skin type and perfectly complete your look.","brand":"MALUWILZ","offers":[{"title":"15 - Tangerine Twist","offer_id":53096278950228,"sku":"000000000000292144","price":18.5,"currency_code":"EUR","in_stock":true},{"title":"52 - Fig Whisper","offer_id":53096279769428,"sku":"000000000000292162","price":18.5,"currency_code":"EUR","in_stock":true},{"title":"53 - Raspberry Tart","offer_id":53096280031572,"sku":"000000000000292163","price":18.5,"currency_code":"EUR","in_stock":true},{"title":"56 - Plum Delight","offer_id":53096280097108,"sku":"000000000000292164","price":18.5,"currency_code":"EUR","in_stock":true},{"title":"25 - Light Guava","offer_id":53096280752468,"sku":"000000000000292146","price":18.5,"currency_code":"EUR","in_stock":true},{"title":"40 - Cashew Date","offer_id":53096280916308,"sku":"000000000000292149","price":18.5,"currency_code":"EUR","in_stock":true},{"title":"30 - Pink Macaron","offer_id":53096281145684,"sku":"000000000000292147","price":18.5,"currency_code":"EUR","in_stock":true},{"title":"50 - Mocha Berry","offer_id":53096282653012,"sku":"000000000000292151","price":18.5,"currency_code":"EUR","in_stock":true},{"title":"20 - Papaya Kiss","offer_id":53096283013460,"sku":"000000000000292145","price":18.5,"currency_code":"EUR","in_stock":true},{"title":"70 - Cranberry Crush","offer_id":53096283242836,"sku":"000000000000292167","price":18.5,"currency_code":"EUR","in_stock":true},{"title":"65 - Ruby Pomegranate","offer_id":53096283373908,"sku":"000000000000292166","price":18.5,"currency_code":"EUR","in_stock":true},{"title":"45 - Banana Bread","offer_id":53096283701588,"sku":"000000000000292150","price":18.5,"currency_code":"EUR","in_stock":true},{"title":"59 - Cherry Charm","offer_id":53096284455252,"sku":"000000000000292165","price":18.5,"currency_code":"EUR","in_stock":true},{"title":"35 - Lycee Blush","offer_id":53096284553556,"sku":"000000000000292148","price":18.5,"currency_code":"EUR","in_stock":true},{"title":"67 - Nude Nectar","offer_id":55965089366356,"sku":"000000000000299378","price":18.5,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0913\/4397\/8836\/files\/c02d24cc550734f808bc9644694509a7720f254a_292144_img_product_4e4d75e6-9bcd-4f55-a61b-53e3f6be5b0d.jpg?v=1766011442"},{"product_id":"color-shine-lip-stylo","title":"COLOR \u0026 SHINE LIP STYLO","description":"Give your lips intense color and a seductive shine with the COLOR \u0026amp; SHINE LIP STYLO. This moisturizing lip stylo provides a glossy finish that lasts all day while pampering your lips with nourishing ingredients like hyaluronic acid and marula oil. The creamy texture practically melts onto your lips, leaving them soft and smooth without drying them out. \n\nThe COLOR \u0026amp; SHINE LIP STYLO combines care and color in one – perfect for a fresh, radiant look. Thanks to its medium coverage and easy application, you can build it up as desired, from a natural to an intense finish. The practical twist-up stick packaging makes it the ideal companion for on the go – ready to use at any time to provide your lips with color and moisture. \n\nThis versatile 2-in-1 product is not only suitable for the lips but also as a blusher for a fresh complexion. The COLOR \u0026amp; SHINE LIP STYLO is easy to blend and ensures a long-lasting, waterproof result.","brand":"MALUWILZ","offers":[{"title":"10 - Almond Rose","offer_id":53096278982996,"sku":"000000000000292375","price":16.8,"currency_code":"EUR","in_stock":true},{"title":"15 - Rosemary Rose","offer_id":53096279048532,"sku":"000000000000292376","price":16.8,"currency_code":"EUR","in_stock":true},{"title":"80 - Chili Lady","offer_id":53096281047380,"sku":"000000000000292381","price":16.8,"currency_code":"EUR","in_stock":true},{"title":"95 - Coral Coriander","offer_id":53096282587476,"sku":"000000000000292382","price":16.8,"currency_code":"EUR","in_stock":true},{"title":"40 - Rosy Brown","offer_id":53096283472212,"sku":"000000000000292379","price":16.8,"currency_code":"EUR","in_stock":true},{"title":"60 - Bold Blackberry","offer_id":53096283799892,"sku":"000000000000292380","price":16.8,"currency_code":"EUR","in_stock":true},{"title":"30 - Brown Sugar","offer_id":53096283898196,"sku":"000000000000292377","price":16.8,"currency_code":"EUR","in_stock":true},{"title":"34 - Cinnamon Flame","offer_id":53096284520788,"sku":"000000000000292378","price":16.8,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0913\/4397\/8836\/files\/d4397fea3c1290289bd1ad6973d048b915f262bd_292375_img_product_2f1d1798-300c-42c9-b8f4-60c3a37347ff.jpg?v=1766011571"},{"product_id":"contour-craft-lip-liner","title":"CONTOUR CRAFT LIP LINER","description":"Precise lip contouring and long-lasting color – the CONTOUR CRAFT LIP LINER makes it possible. This lip liner defines your lips with high coverage and ensures a flawless finish that lasts all day. The creamy texture glides smoothly over the lips while providing intensive care – without drying them out! \n\nEnriched with nourishing ingredients such as shea butter, jojoba oil, hyaluronic acid, and ceramides, the CONTOUR CRAFT LIP LINER leaves your lips feeling soft and moisturized. The advanced formula supports skin care and offers an anti-aging effect while precisely accentuating and stabilizing your lip contours. With its long-lasting wear and semi-matte finish, your lip contour stays in place all day long – without feathering or smudging. Ideal for any lipstick color, for a permanently beautiful, defined smile.","brand":"MALUWILZ","offers":[{"title":"35 - Capri Clementine","offer_id":53096279212372,"sku":"000000000000292659","price":12.8,"currency_code":"EUR","in_stock":true},{"title":"50 - Tahiti Tan","offer_id":53096279900500,"sku":"000000000000292661","price":12.8,"currency_code":"EUR","in_stock":true},{"title":"70 - Marrakech Merlot","offer_id":53096280129876,"sku":"000000000000292662","price":12.8,"currency_code":"EUR","in_stock":true},{"title":"45 - Havanna Heat","offer_id":53096281178452,"sku":"000000000000292660","price":12.8,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0913\/4397\/8836\/files\/587a205ca8161c3571373bc3e5277360f99328bf_292659_img_product.jpg?v=1766011385"},{"product_id":"universal-lip-liner","title":"UNIVERSAL LIP LINER","description":"Say goodbye to unsightly lipstick lines and enjoy long-lasting perfection with the UNIVERSAL LIP LINER! This transparent lip liner creates an invisible barrier around your lips, preventing your lipstick from bleeding. The feather-light, creamy texture glides effortlessly over your lips and provides a comfortable feel that lasts all day. \n\nWith high-quality ingredients like moisturizing jojoba oil, the liner nourishes your lips while making them appear fuller and more defined. The smudge- and water-resistant formula perfectly protects your lips from smudging and ensures a flawless finish. The Universal Lip Liner is suitable for all lipstick colors and is a must-have for keeping your lips beautiful all day long. Ideal for everyday use or special occasions!","brand":"MALUWILZ","offers":[{"title":"01 - Pure Clearity","offer_id":53096279245140,"sku":"000000000000292663","price":12.8,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0913\/4397\/8836\/files\/1b3f5c5fc7ea96de7a89880c32e624a19e520ead_292663_img_product_7974d542-2970-4796-b0f7-4821a7a28760.jpg?v=1766011496"},{"product_id":"luxury-lip-serum","title":"LUXURY LIP SERUM","description":"The LUXURY LIP SERUM not only moisturizes your lips, but also provides a noticeable \"plumping\" effect. The delicate, creamy texture leaves a glossy finish and provides your lips with rich care that lasts all day. Enriched with moisturizing ingredients such as tea rose and raspberry stem cells, your lip skin feels instantly soft and revitalized. \n\nThe LUXURY LIP SERUM is equipped with an innovative active ingredient complex that intensively nourishes and repairs the lips. Stem cells from tea rose and raspberry stimulate the production of hyaluronic acid and ceramides to promote skin elasticity and strengthen the lips over time. The serum forms a protective moisture barrier and helps visibly reduce the signs of aging. Your daily companion for soft, well-groomed, radiant lips.","brand":"MALUWILZ","offers":[{"title":"05 - Alluring Butter","offer_id":53234303271252,"sku":"000000000000292114","price":16.9,"currency_code":"EUR","in_stock":true},{"title":"55 - Berry Infusion","offer_id":53234304418132,"sku":"000000000000293274","price":16.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0913\/4397\/8836\/files\/86a3086053f1a2a3c74c83815e0949939ddaa74b_292114_img_product_5de814c8-ff5e-44a4-b397-c18e7e3e214c.jpg?v=1766011698"},{"product_id":"moisture-plus-lip-balm-spf-10","title":"MOISTURE PLUS LIP BALM SPF 10","description":"Pamper your lips with MOISTURE PLUS LIP BALM SPF 10 – for sensual, shimmering shine and intensive care! The rich formula with hyaluronic acid, ximenia oil, and bisabolol provides an immediate, long-lasting feeling of suppleness and softness. \n\nHyaluronic acid intensively binds moisture and helps visibly fill fine lines and wrinkles. Ximenia oil and bisabolol soothe even stressed lips and provide gentle care. The integrated sunscreen filter SPF 10 also protects lips from the harmful effects of the sun and prevents premature skin aging.","brand":"MALUWILZ","offers":[{"title":"MOISTURE PLUS LIP BALM SPF 10 15 ML","offer_id":53230933573972,"sku":"000000000000141816","price":18.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0913\/4397\/8836\/files\/cad5b8d27b37845b71b94a352579aebdc19607d8_141816_img_product_7625cf67-0521-42eb-ad11-8e9362dbe3b2.jpg?v=1768216960"},{"product_id":"natural-glow-lip-balm","title":"NATURAL GLOW LIP BALM","description":"Give your lips a soft, natural look with the NATURAL GLOW LIP BALM. The nourishing formula infuses your lips with precious oils, leaving them feeling pleasant and smooth. Delicate color pigments that adjust to your pH level give your lips a fresh, natural glow—from soft rose to warm pink. \n\nThe unique combination of apricot kernel and peach kernel oil protects your lips from moisture loss while providing long-lasting care. The slightly shimmering finish and spearmint aroma provide a refreshing feeling. The soothing formula absorbs quickly, leaving lips feeling smooth and healthy all day long.","brand":"MALUWILZ","offers":[{"title":"NATURAL GLOW LIP BALM","offer_id":53096489746772,"sku":"000000000000292044","price":14.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0913\/4397\/8836\/files\/b86667ec3293fe9ed59b7bac81dd82648b4aa08c_292044_img_product.jpg?v=1766134554"},{"product_id":"liquid-lip-cheek-tint","title":"LIQUID LIP \u0026 CHEEK TINT","description":"\u003cp\u003eEffortlessly add freshness and color to your look with the LIQUID LIP \u0026amp; CHEEK TINT. This versatile 2-in-1 product enhances both lips and cheeks, creating a naturally fresh or more intense makeup look—depending on your preference. Lightweight, modern, and perfect for everyday wear or special occasions.\u003cbr \/\u003e\u003cbr \/\u003eThe fluid texture applies easily with the integrated brush and blends seamlessly into the skin. Color intensity can be built up through multiple layers – from a subtle “no-makeup glow” to bold color accents. Within minutes, the formula dries down to a smudge-proof finish with long-lasting wear. Its ultra-light texture feels comfortable on the skin and melts naturally into lips and cheeks. A subtle floral fragrance completes the application experience. 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